Wednesday, September 18, 2013

The Power of Instagram




 Trends in social media are constantly changing. Currently, the big social media trend is instagram. Instagram is a picture app that applies filters to pictures (or not, #nofilter), and posts them into a easy to view thread on their app. Additionally, instagram makes it so that their biggest presence is on smartphones, not traditional outlets such as computers.

The article for today talked about the power of pictures. Pictures can influence our opinions and ideologies, as well as tell stories. Instagram has played off of these ideas.

They say that a picture is worth 1,000 words, and instagram proves that this is the case. Some people have even decided that they would rather only have an instagram instead of other social media sites or would rather have instagram be their primary social medium. That is to say that people would rather look at a stream of photos to see what is going on in the world and in their friends lives, than look at a stream of words with some photos mixed in.

The concept of the filters also plays up the power of instagram. People are attracted to instagram because they can take possibly bland pictures and spice them up with the instagram filters. The average photographer instantly becomes Ansel Adams. Not everyone can be a master of speech. But with instagram anyone that can find a beautiful tree can be a master of photography. 



Finally, looking at photos is easy. It accesses the blank canvas of a persons mind and allows them to create their own picture. Words are what they are, but pictures allow the viewer to create their own caption.

Will instagram take over the social media game? Have they mastered the concept of the human brain being more attracted to photos than words?

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